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Our strength is our approach and our approach is your strategic asset.

Product ID defines and develops compelling solutions that span categories from web to product to marketing. We develop programs that combine strategic insight and direction with design that delights and informs. We design and develop programs to grow our clients business. We listen to our clients and develop a well defined plan that meets their business objectives, communicates value and inspires a lasting relationship with the customer.

The Principals

Diana Rudolph

Diana's career in marketing spans clients and employers from a wide range of industries including Financial Services, Education, Software, Accounting, Health Care and more. 

Prior to co-founding Product ID in 2002, she held positions with emerging and large Fortune 500 companies gaining a wealth of experience and a keen sense of what clients need most from their marketing teams and agencies.

At Product ID she leverages her broad base of experience to successfully deliver campaigns and projects that produce real and meaningful results for Product ID clients.

Daniel Rudolph

Daniel Rudolph explores the field of design through a multidisciplinary approach.

With extensive experience designing and developing innovative, award-winning products for small and large companies. His expertise encompasses design management and strategy, industrial design, user interface design, visual design and identity.

He’s created and managed cross-functional design groups in Fortune 500 companies where he’s been responsible for developing the user experience.

His work has received design awards and patents, and been recognized online and in print.

Other Links: Home | About | Services  |  Portfolio   |  Diana Rudolph  |  Daniel Rudolph 
Services: Marketing |  SEO  | Branding | Web Design | User Experience | Industrial Design | Product Development
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About
From Our Clients

"...extremely creative and has great vision..."
Ryan Lilly, VP Business Development
Integrated Asset Services

 “...A pleasure to work with... 
great work, demonstrates deep 
knowledge and brings creativity
into everything..."

Murray Smith, CMO, ESM

 "...extremely flexible and 
adaptable to our needs."

Lisa Goodman, Marketing ESM

"I would recommend Product ID
to anyone seeking marketing,
advertising or general corporate
image services.”

Ryan Tomazin, President
Integrated Asset Service 

 "Product ID has proven on multiple 
occasions that they can quickly take 
an idea that has not been fully formed 
and translate it into an excellent 
deliverable capturing the
requirements of the company."

Jeff Knight, CIO Integrated Asset Services

"...[Product ID]  took the time to understand our
business, the industry and how to best align IAS
within a very dynamic market environment."
Ryan Tomazin, President
Integrated Asset Services 

“...a patient, thoughtful,
consensus-building pro."

Deb Beckman
Spirit West Marketing


"...it has been great to see 
our concepts and thoughts
come to life..."

Ryan Lilly
VP Business Development
Integrated Asset Services

 "...marketing expertise with a
personal demeanor that engages
every member of the team."

Deb Beckman
Spirit West Marketing

 "It has been a pleasure working with
Product ID, the professionalism, 
quality of design, technical knowledge
and attention to detail has been excellent."

Jeff Knight, CIO Integrated Asset Services

 "Product ID consistently delivered 
excellent quality under tight time-
frames while maintaining a very 
positive perspective on the projects."

Jeff Knight, CIO Integrated Asset Services

"...presents the type of options
that make tough decisions easy.”

Ryan Tomazin, President
Integrated Asset Service 

“...tremendous marketing 
communications strategic 
insight and direction 
with flawless execution.”

Steven Shapiro, President
Communications Strategy Group

 "I can highly recommend 
Product ID for the quality
of the work they have delivered."

Jeff Knight, CIO
Integrated Asset Services

 "...the best of the best!  If you have
the opportunity to hire Product ID,
I'd highly recommend you do so!"

Brad Brown, CTO, Rolta TUSC

 "...an incredible resource for 
all of my marketing needs."

Ryan Lilly, VP Business Development
Integrated Asset Services

 "...we had a good video on our mind...
it was great to see how Product ID
took that vision and turned it into reality."

Brad Brown, CTO, Rolta TUSC

"...an integral part of our team as we looked
to develop a new brand, better align with
our client's image and to improve the overall
professional presentation of our company." 

Ryan Tomazin
President, Integrated Asset Services 

"...adds a calming demeanor to
marketing, design and branding
decisions - typically an emotionally 
disruptive event for a
management team."

Murray Smith, CMO, ESM